Somewhere along the last decade or so, college football has lost its way.

Oklahoma’s football team provided a pretty good example of that on Saturday at Lincoln Financial Field in a 42-3 win over the Temple Owls.

With a player reimbursement budget only about 100x–probably closer to 10,000x–higher than Temple’s, the Sooners proved you get what you pay for.

That wasn’t the way it was supposed to be.

After World War II, the NCAA established the “Sanity Code,” principles that covered financial aid, recruitment and academic standards and were intended to ensure amateurism in college sports. The idea was to level the playing field, to make sure no school with more money would have an advantage over another school with less.

For a long time, it worked.

In 1987, the NCAA put its foot down and gave SMU the so-called “death penalty” for paying players.

Now, the only code is “The Insanity Code” otherwise known as the NIL and the transfer portal.

Since the NIL and the transfer portal, though, paying players is legal and that’s a sad state of affairs.

As former Oklahoma head coach Barry Switzer once said, “NIL stands for Now It’s Legal.” That was my second-favorite quote of this new era (error, really) of football.

That’s great for the Oklahomas of the world and terrible for the Temples.

All that was on display at LFF on Saturday afternoon.

Through no fault of the Temple kids or the Temple coaches, a bigger, faster, stronger Sooner team dominated the Owls and put on display the widening gap between the haves and the have nots.

My favorite quote was what I saw on twitter a few weeks ago by a P4 fan who said, “it’s all fun and games until Mark Zuckerberg takes an interest in Temple football.”

What he meant was the man with the deepest pockets wins and the only way to show how ridiculous the NIL is would be for some billionaire to fund a historically downtrodden program.

At this point, I don’t really care if it’s Temple, Troy, South Alabama or Kent State. Just would love to see a billionaire back one of those programs and have them win the natty every year. I wonder how fast the so-called “blue bloods” would scrap the current system if that happened.

It’s all fun and games until a dude like Mark Zuckerberg starts backing Temple University Football just cuz he feels like it.

This is precisely why Nick Saban retired. https://t.co/6pVLRSZ3uT

— Buckeye HQ (@RealisticBuck) August 7, 2025

For Temple, neither Zuckerberg nor a Saudi billionaire is walking through that door any time soon.

The reason a No. 21-ranked Temple was able to stay with a No. 9-ranked Notre Dame on national TV a decade ago was because the Owls were able to recruit good players, put them in a rigorous offseason training program and retain them.

For one a few nights in 2015 and 2016, Owl fans were in Heaven.

No more.

Now a team like Temple will probably forever be stuck in the Purgatory of being outclassed by P4 and with its only hope of competing being against similarly situated schools. The best the Owls can hope for is to compete for bowl games every year and maybe challenge for a league title every five years or so.

Because Georgia Tech–next week’s opponent–has many of the same advantages over Temple that Oklahoma has, the real season begins in two weeks. That playing field in Atlanta will be tilted in the home team’s direction, too.

It’s not what the NCAA had in mind when it set the rules.

Now there are no rules other than the guy with the most money wins.

That’s not the sport I signed up to be a fan of when I was in college so many years ago but it’s the one I’m watching now.

If things don’t change soon, the NFL business model–which gives all teams an equal chance–looks more appealing every day for the few entertainment dollars I have left. College football would be wise to study it.

Monday: The Moment Too Big

Saturday: Georgia Tech Preview